Coming up on their second year of brewing and on the cusp of a major expansion, our friends at Dominion City needed to update their branding to stand out from the sea of craft breweries popping up at the time. We gave them a new brand identity that combined bright colours with bold illustrations and a dash of retro-Canadiana and built the brand into a new packaging system, and e-commerce website. The updated brand helped them grow to become one of the top brewers in the city and a mainstay on almost every tap in town.